The ODUMODUBLVCK They Love Me new single arrived right on cue — Valentine’s Day, 14 February 2026 — and it is a surprisingly tender turn from one of Nigeria’s most explosive hip-hop personalities. Produced by award-winning Nigerian producer Ucee and released through Kalacious Entertainment, NATIVE Records, and Def Jam Recordings, this track shows a different gear entirely.
Braggadocio Meets Vulnerability
Fresh off the success of his sprawling 23-track album Industry Machine, ODUMODUBLVCK — the Abuja-born rapper who has built his reputation on gritty delivery and unrelenting energy — leans into a more flirtatious and boisterous persona here. The addition of Valentina Rose’s guest vocals provides a melodic counterweight to his signature rawness, creating a dynamic that feels both playful and surprisingly earnest.
This is not ODUMODUBLVCK abandoning what made him. Rather, it is him proving that the character has layers. Whether you have followed the Antiworld Gangstars movement from the beginning or you are discovering him through this Valentine’s offering, ‘They Love Me’ is an irresistible invitation to witness the softer, yet still supremely confident, side of the industry’s most unpredictable character.
Building on a Dominant Run
Coming off collaborations with the likes of Omah Lay on ‘Angels’ and previous bangers featuring Shallipopi and Cruel Santino, ODUMODUBLVCK continues to demonstrate that he can pivot without losing his identity. The production from Ucee strikes a balance between groove and edge, and the song sits comfortably at just over two minutes — punchy enough to replay, layered enough to reward attention.
For an artist who has made selling out arenas and dominating playlists look routine, this Valentine’s Day pivot feels like a strategic expansion rather than a departure. And honestly? It suits him.